Demand for Martha
Martha Stewart may be back and as strong as ever. In this article, (http://www.msnbc.msn.com/id/7038081/site/newsweek/), it explains some of the things she is planning. Her misfortunes and her willingness to comply with the punishment may have actually increased the demand for Martha. Her fans seem to feel she was treated unfairly and can't wait to be able to support her. Could it be possible that Martha will be more marketable than ever because of her mistakes. Did prison time actually rejuvinate her career. How do you measure the demand increases or decreases caused by this type of exposure.
Posted by ron at 3/02/2005 11:17:00 AM