Wally's Price Control

Alright, here’s the deal. Wal–Mart has been rated one of the countries most admired company’s because of their “low prices”. Well recently an article named, One Nation Under Wal-Mart explained what a vendor has to go through to get the big contract to sell their product through Wal-Mart. The process consisted of a seven by ten foot room with thirty minutes to give your pitch (if you’re the vendor). The article continued to explain the strong urge these vendors have to get Wal-Mart to carry their product. It seems that because Wal-Mart is so big that when a vendor gets the contract that they would probably settle for a lower price than what they where considering because Wal-Mart can sell the product by mass quantities. This is interesting because it shows that Wal-Mart can continue to keep their low prices through bargaining with vendors because Wal-Mart can sell so much.