Sara Lee to Remove Clothes
In the article Sara Lee to Remove Clothes, it is talking about how Sara Lee Company is going to enter into a new market of clothing. Which personally I think is different because when I here the name Sara Lee I automatically relate it to food products, coffee, and cleaners. The company plans that the clothing market is a big industry and they should enter it. I wonder if it will affect how there brand image, and if it will hurt there other products. It also brings up another question are they trying to target too many markets at once will they end up dropping one of the others. Some believe that if any are to go it will be there household cleaning products because there are some big companies to compete against like Proctor and Gamble, and Unilever.
Posted by Harry at 2/28/2005 08:12:00 PM