A new craze has increased the demand for red hats and flamboyant purple outfits. The Red Hat Society is an organization for fun loving ladies over 50. In the past couple of years, there has been a large increase of chapters, web sites, and merchandise related to the Red Hat Society.
The owner of a Merle Norman store started selling Red Hat items about a year ago. She had a lot of inquiries and people were finding it difficult to find a red hat or any kind of accessories that go with a red hat.
What a great idea...all around us are little ideas just waiting to be found that would have great market potential.