Is Steve Young right in his assertion that the NFL is inelastic for demand with regards to it's officials?
I believe that we first need to define what it means to be inelastic for demand. As referenced in Chapter 3 of our textbook, inelastic demand essentially means that the demand for a good will be unaffected when the price of that good or service changes. In this case, "price," represents the difference in the officiating between the normal officials and the "substitute officials."This is why Steve Young made this comment. He said that viewers of NFL games will watch whether the officiating is good or bad. It can be assumed that the league knows this, and that is why they are taking such a hard stance on the labor issues in the referee's holdout. So is Steve Young right? Is the NFL inelastic for demand? Will viewers of NFL games watch even though the quality of the games is diminishing? Will the NFL start to feel pressure that is being applied by the players, coaches, and commentators to quickly rectify this situation? If they do not come to terms quickly, will reputation of the NFL be seriously damaged?
I tend to agree with Steve Young that the NFL is inelastic for demand. The NFL is so beloved as a franchise that lower quality officiating will not impact the demand for NFL games. Viewers will continue to buy tickets and watch games on TV no matter how bad the officiating gets.