Hooters is scheduled to open their first restaurant in China today. It is located in a foreigner-friendly area of Shanghai, which is blossoming as the country's central commercial location. Many are suprised of the venture because China is known for its conservatism. It is an interesting example of how a thriving economy can bring challenges to popular views. Investors are expecting that residents will slowly accustom themselves to the restaurant as attitudes are changing. It will be interesting to see of investors make a big buck or take a hard hit.
Other chains that are located in the area include KFC, TGI-Fridays, and of course McDonald's.
2 comments:
I think the local Chinese businessmen will probably frequent Hooter's now rather than the local neighborhood Mickey D's. The restaurant will blossom in China. Besides, what is it really that goes on in the place? Two things: really bad food and a lot of flirting from desperate men. No harm, no foul.
-1 for no link in Peter_Parker's post.
Hey folks - this is monopolistic competition. I would expect Hooters to do very well for a while.
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